A London logo with lots of Things of a Certain Size

It’s not hard to see why I like a graphic contrivance of this sort:

I encountered it at a website entitled Specifier Review, which is concerned with the actual building of buildings. The explanatory blurb towards the bottom ends with the words “building product manufacturers and construction industry specialists”.

Note that, in this graphic, the Big Thing performers at the front of the stage are backed by a much more numerous but more anonymous chorus of generic no-name blocks. Things, you might say, of a Certain Size. Not necessarily that small, but definitely not Big. Maybe big enough to impinge locally, and to get right wing grumps grumbling in their opinion pieces, but not to register in the grander scheme of London Big Things, as seen from a distance. As seen, for instance, in the graphic that adorns the top of this blog.

It’s the Big Things that catch the eye of onlookers like me, but the bread and butter of being a building product manufacturer or construction industry specialist is working away on those boring, generic, Things of a Certain Size.

It’s a whole different posting, but the building scene in London has now shifted away from Big Things towards Things of a Certain Size. No more Gherkins and Shards. Not for the time being. But still plenty more Things of a Certain Size, for thousands upon thousands more folks to live in and to work in, and to work at building.

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